About our company

1.8 million customers and counting turn to us for life insurance. 

The Banner Life Mission

At Banner Life family of companies, our mission is simple: Protect more families and businesses through life insurance. Our sole focus is to safeguard your financial well-being — and it has been for more than 70 years. 

Banner Life family of companies

As one of the nation's strongest life insurers, Banner Life is ranked number two for term life insurance providers in the US. Our long history of serving families and our continued financial strength is our foundation. Banner life family of companies' insurance products are sold in all 50 states, including D.C., through our companies, Banner Life Insurance Company and William Penn Life Insurance Company of New York.

Term life insurance is our bread and butter

Although we offer both term policies, no other national life insurer offers more term life options than we do. We take a holistic approach to life insurance, honoring our commitment to delivering high-quality products with outstanding service at affordable prices. And, our partnership with more than 150,000 agents around the country helps you customize a policy to fit your needs — regardless of where you are on your financial journey.

Our story begins more than 70 years ago.  

In 1949, Government Employees Life Insurance Company (GELICO) is chartered.

Learn more about our history

Banner Life family of companies

Banner Life Insurance Company and William Penn Life Insurance Company of New York each have two divisions

Insurance

That's us! We are the insurance division that specializes in delivering life insurance solutions for families and businesses.

Location: Frederick, MD 
People: 615 employees

Contact Us

Retirement

Founded in 2015, we are institutional retirement division. It helps companies mitigate pension risk and support a secure retirement for annuitants.

Location: Stamford, CT
People: 79 employees

Contact Retirement

Steady financial strength ratings

In insurance, the numbers matter. You want to be confident that your life insurance company has the financial backbone in place to support you if and when you need them.

You can trust the Banner Life family of companies:

View our financial strength ratings

We implement socially responsible business practices that allow us to give back to our community and minimize our impact on the environment.
blue-black-strategy-map-icon

Our leadership is focused on consistently delivering the coverage your loved ones deserve. It’s that simple. We’re committed to offering you the level of protection you need, with competitive premiums and superior customer service.

Meet the our executive team